Pages are part of Facebook’s project to suck up the Web. They are also full of data. In the next version of netvizz I will add a feature that allows to dig into that data a little bit. Here is a preview:
This network (visualized with gephi) shows interactions on the Facebook page of the Guardian. I extracted all the likes and comments for the last 80 posts. On the whole, there are 9.500 users liking and commenting away. Each dark and labeled node is a post while all the others are users. A heat scale (blue => yellow => red) shows how often a user interacts with the page; size shows how often a node was liked or commented on (for pages) or liked and commented (for users).
One can see a a core of regulars in the middle of the graph, but the main engagement comes from a large majority of users that have only interacted with a single posts. These users drag the big subjects out to the margins in this specific spatialization. Engagement, here, comes from a fleeting audience rather than a more stable group or community.
There is still some testing to do, but I hope to get this feature ready soon for general use.
Michel Godin says:
October 14, 2012 at 5:37 pm /
Hi Bernhard, I reach your post via this twit of @Gephi I will look deeper the graph, but I really like what you have done.
It encourage me!
I’m doing a SNA course at coursera and experimentig with Gephi and it’s very very fun and interesting.
But, I have a question that would appreciate if you think you can asnwer me: What tools are you using to extract this data. You see I have an Appi to extract my own net but none the net of other public profile. I’m newbie on this
Great post, cheers!
Bernhard says:
October 14, 2012 at 5:52 pm /
Hi Michel,
Thanks! I’m using netvizz – which is probably also what you are using in the coursera class as well – but I have not yet added the pages feature to the application (some more tests to do, for the moment it breaks on very big pages like Obama’s). I will soon however.
best,
Bernhard
Michel Godin says:
October 14, 2012 at 9:08 pm /
Wow! Hi Bernhard!
I didn’t notice that you were devoloping netvizz!!! Thanks a lot for the kind asnwer to my question!!
You are rigth at coursera we are using netvizz, but an old or simplified version, cause it has only the option of “you personal network”. So, I’m very pleased that I reaches your site… sometimes we break the vicious-circle of “always the same webs”
Thanks a lot for your comment,
Michel
Erik says:
October 15, 2012 at 7:39 pm /
#like
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Carlos Guadián says:
October 22, 2012 at 4:42 pm /
It sounds great Bernhard, I’ll wait for the update…
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Hannah Waldram says:
October 25, 2012 at 3:44 pm /
Hi Bernhard this is ace – I’m one of the community coordinators who helps runour main Facebook page so I found this very interesting
Would be great if you could drop me a line and tell me more!
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Andrew says:
February 5, 2013 at 4:49 am /
Hi there, love the graphs you’ve been producing. What layout did you use in Gephi for this one? Force Atlas?
Bernhard says:
February 5, 2013 at 12:25 pm /
Thanks! It’s Force Atlas 2 – very fast and very customizable.